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Wharton Executive Education · Course

Generative AI and Business Transformation

Generative AI and Business Transformation is a Wharton Executive Education programme that dissects the technology, platforms and large language models of generative AI and identifies strategic and practical business applications.

Who it suits

  • Leaders trying to decide how their organisation should respond to generative AI.
  • Managers who need to plan company-wide adoption, not only try tools.

What it covers

  • The technology, capabilities and future potential of generative AI.
  • The differences and trade-offs between foundation models and how they are used.
  • Prompt-engineering strategies for optimising AI models.
  • User experience, cultural and psychological barriers to organisational AI adoption.
  • The relative strengths and weaknesses of human and artificial intelligence, and integration strategies for a company-wide generative AI plan.

Common questions about Generative AI and Business Transformation

What does it argue?
Wharton describes generative AI as a rare general-purpose technology that can transform multiple industries, comparable to electricity or the internet.
Does it cover prompting?
Yes. Prompt-engineering strategies are one of the listed outcomes.
What does it cost?
Fees, dates and the format of each offering are on Wharton’s page and change, so check it before you apply.

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Where this comes from

Written from Wharton Executive Education’s own pages, read on 2026-10-13. Content, prices and availability change, so the provider’s page is the source. We are not affiliated with Wharton Executive Education and this is not an endorsement.