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Applied AI for Digital Transformation

Applied AI for Digital Transformation is an eight-week online course from MIT Professional Education on how generative AI supports digital transformation in real business settings: automating tasks, improving decisions and raising operational efficiency across functions.

Open at MIT ↗Common questions

Who it suits

  • Leaders and managers who need to evaluate and adopt generative AI across an organisation.
  • Professionals who want to understand how language models work without technical jargon.

What it covers

  • The evolution of AI from rule-based systems to machine learning to generative models, and the business impact.
  • How large language models work, why hallucinations occur, and how tokens, cost and model size affect budgeting.
  • Prompt engineering: zero-shot, few-shot, chain-of-thought and role prompting, and building a personal prompt library.
  • AI across marketing, operations, HR, finance, product and strategy, with case studies including Klarna, Coca-Cola and JPMorgan.
  • Ethics, governance and responsible AI, including bias, privacy and the regulatory environment.

Common questions about Applied AI for Digital Transformation

How long is it?
MIT lists 8 weeks at 8 to 10 hours of effort a week, online and in English.
Is it part of a certificate?
MIT lists it within several of its professional certificate programmes, including Digital Transformation in the AI age and Industry 4.0.
Does it teach prompting?
Yes. One of its modules is devoted to prompt engineering, with hands-on practice.
What does it cost?
Fees, start dates and application deadlines are on MIT’s page and change, so check it before you apply.

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Where this comes from

Written from MIT’s own pages, read on 2026-10-14. Content, prices and availability change, so the provider’s page is the source. We are not affiliated with MIT and this is not an endorsement.