Wharton Executive Education · Course
Analytics for Strategic Growth: AI, Smart Data, and Customer Insights
Analytics for Strategic Growth: AI, Smart Data, and Customer Insights is a Wharton Executive Education programme on using AI and augmented analytics to understand customers, optimise marketing and transform existing business practices, while recognising the risks.
Who it suits
- Leaders who need to bridge the knowledge gap between data science teams and the C-suite.
- Managers who want an insider’s view of analytics from Wharton’s faculty experts in AI.
What it covers
- How AI and augmented analytics build deeper, more accurate insight into customer behaviour and preferences.
- How to use your data to change existing business practices.
- How to bridge gaps between data science teams and executives.
- The risks and ethical questions that come with these tools.
Common questions about Analytics for Strategic Growth: AI, Smart Data, and Customer Insights
- Who teaches it?
- Wharton says it comes from the faculty experts of AI at Wharton.
- Is it technical?
- It is aimed at leaders: Wharton emphasises strategy and bridging teams, not building models yourself.
- What does it cost?
- Fees, dates and the format of each offering are on Wharton’s page and change, so check it before you apply.
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Where this comes from
Written from Wharton Executive Education’s own pages, read on 2026-10-13. Content, prices and availability change, so the provider’s page is the source. We are not affiliated with Wharton Executive Education and this is not an endorsement.